My background centers on helping manufacturers and consumer brands expand into U.S. retail and distribution channels through strategic autonomy, disciplined follow‑through, and relationship‑driven selling. I’ve repeatedly taken products from early‑stage concept through national retail placement, ensuring every opportunity aligned with our operational capacity and long‑term growth strategy.

My experience is focused on positioning brands for their initial launch into American brick‑and‑mortar retail. I’ve spearheaded or advised on every facet of the process, from sales assets, marketing materials, and brand positioning to warehousing, palletization, invoicing protocols, and supply‑chain readiness. This work has given me a deep understanding of how each department contributes to a successful retail rollout and partnership as well as strengthened my ability to communicate across teams, companies, cultures, and even language barriers.

I’ve partnered with retailers across the full spectrum: from independents to national chains such as Walmart, Costco, Home Depot, Urban Outfitters, CVS, QVC, and Sam’s Club. I’ve presented directly to senior leadership during line reviews and product demonstrations, and I’ve managed accounts through the entire lifecycle: onboarding, replenishment, after‑sales support, and long‑cycle category reviews. My category experience spans Home, Outdoor, General Merchandise, Automotive, Baby, Beauty, Accessories, Furniture, and Private Label/OEM/ODM, including licensed products for brands like Disney, Sanrio, Mattel, Care Bears, and BT21.

As a leader, I operate with the same clarity and accountability I expect from myself. I build teams by aligning individual goals with organizational priorities, coaching toward measurable progress, and staying available as a strategic partner rather than a micromanager. My approach blends proactive execution with strategic patience, maintaining momentum without over‑contacting or signaling desperation, especially in long‑cycle retail environments.

I’d welcome the opportunity to bring my combination of cross‑functional fluency, retail expertise, and autonomous sales leadership to your company. I’m excited by the chance to help expand your presence with key retailers and distributors while strengthening the long‑term partnerships that drive sustainable growth.